Branding,
Art Direction
Situation
Some of the world’s best chefs convened in Montpellier, for Cookbook, the first exhibition of works by artists and chefs. Curated by Nicholas Bourriaud and Andrea Petrini, Cookbook 19 brings together chefs and artists. The curators concept was an exhibition show concerned with finding new relations between the food and art world, born of shared recent cultural revolutions.
Process
Working closely together with the Austrian contributing chefs of Healthy Boy Band we created the “Best Copyshop” – the biggest possible installation for us. Based on the concept of copying the other works of the entire exhibition, we created a range of merchandise, a magazine and an unplanned performance for the visitors. Copy come on, don’t be ashamed.
- Concept:
-
Healthy Boy Band
Wolfgang Ortner
- Architecture:
- Clemens Bauder
- Photography:
-
Niko Havranek
Zanshin
